Solar Marketing System

Turn advertising spend into qualified solar consultations

Solar is a high-consideration purchase. Homeowners need education before they book. We build a consultation engine that educates, qualifies and books homeowners who are genuinely ready to talk savings - so your closers stop wasting time on the curious.

The Problem

• High ad spend producing unqualified, price-shopper consultations
• Homeowners who book but never show up to the consultation
• Slow follow-up lets competitors win the same homeowner
• No system to nurture "not ready yet" homeowners over months

Our Solution

A savings-first funnel: a solar savings calculator that captures intent, AI qualification that screens roof, bill and budget, automated consultation scheduling, and show-up reminders that protect your closers' time.

What Is Included

• Savings calculator funnel: Homeowners engage with their own numbers before booking
• AI qualification: Bill size, roof suitability and budget screened automatically
• Consultation scheduling: Qualified homeowners book straight into your calendar
• Show-up automation: Reminders and confirmations that cut no-shows
• Long-term nurture: "Not ready" homeowners stay warm for months

The Process

• Week 1: Audit your offer, territory and past consultation data
• Week 2: Build calculator funnel, qualification and scheduling
• Week 3: Launch campaigns and start booking consultations
• Week 4+: Optimize cost per consultation and show-up rate